The missing link between Marketing Strategy and Execution.
BY Veda Konduru Jan 11, 2021
Marketing 101 principles: Right Product, Right Promotion, Right Timing. As a marketing leader, you are not here to learn anything you’re already aware of. You are adept as a marketer with a good understanding of the business objectives, rationale, and...Keep Reading
The 6 Dimensions of Customer Understanding
BY Veda Konduru Jan 4, 2021
Understanding your customers is imperative to business growth. The direct impact is on the increased click through rates, sales and net promoter scores. These are the 6 dimensions through which...Keep Reading
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